A strategic approach to transformation
I've just finished reading the MIT/Deloitte research paper on the importance of strategy in the hunt for digital transformation. There's some really telling data in the report about the state of play in many business today with regards to approaching
In praise of the storytelling engineer
We founded Beautiful Everything to allow us to focus on the sort of work we love doing. One thing we love doing is finding ways to communicate complex products by creating stories and experiences. Finding ways to tell the product’s
UK Parcel Delivery – How experience design can help
In my spare time I help organise a large running event in The Peak District to raise money for our local school. It's an off-road event over 21 miles, so we use electronic equipment to record the participants times and
Nurturing and Activation of Urban Innovation
I attended the Business and Innovation Network session on Innovation and Urban Manufacturing a few weeks ago and I've been meaning to write a post on the experience since. Excluding the fact that I stumbled upon the session simply by the
How Google Works
I’ve been a fan of Slideshare for a while now. Its a great resource for sharing ideas across a range of disciplines. A great example that I came across last week was from Google ex-CEO Eric Schmidt. It’s worth reading
What’s in a name?
Coming up with a name for our new company took a while and a flip chart full of crossed out possibilities. Beautiful Everything arrived out of a conversation about the scene in American Beauty where a plastic bag blowing in the wind is captured on film as an articulation of how the beautiful and fascinating can be found all around us in everyday objects and moments of wonder. We are interested in how beauty can be found in the most unexpected things. We’re interested in how technology and digital experiences can help find that beauty and bring it to life; how beauty has a fascination through revealing some sort of human truth or insight, and makes people want to spend time experiencing it and reflecting upon it.